30-Second Brief
The News: Tesla has officially launched a 'Spring Charging Passport' program in China, offering prepaid Supercharging bundles across multiple tiers — including a limited-edition collectible.
Why It Matters: For Tesla owners in China, this is a concrete way to lock in charging costs, gift range to friends and family, and access Superchargers across Mainland China with zero transaction friction.
Source: @TeslaNewswire on X
Tesla Rolls Out Spring Charging Passport for Chinese Owners
Tesla has formally introduced its Spring Charging Passport program in China, packaging Supercharging access into prepaid kilowatt-hour bundles designed for the Lunar New Year season. The program is part of Tesla's broader 2026 Spring Festival push in one of its most competitive global markets — and it comes with real, usable perks for everyday owners.
Unlike one-off promotions that simply discount a single session, the Spring Charging Passport is structured as a tiered card system. Owners purchase a bundle of kWh upfront, activate the card within 30 days, and electricity is then automatically deducted from that balance every time the vehicle plugs into any Tesla Supercharger in Mainland China. No extra steps, no friction at the charger.
📊 Key Figures
| Tier | Price | kWh Included | Est. Range (Model 3 RWD) | Validity |
|---|---|---|---|---|
| Commemorative Edition | ¥800 | 500 kWh | ~2,500 km | 180 days |
| Enjoyable Version | ¥599 | 400 kWh | ~2,000 km | 180 days |
| Trial Version | ¥79 | 50 kWh | ~250 km | 30 days |
All prices in Chinese Yuan (CNY). Range estimates based on Model 3 Rear-Wheel Drive. Cards must be activated within 30 days of purchase. Source: Tesla China.
The Gift-of-Range Feature
One of the most notable elements of the Spring Charging Passport is that the cards can be used to gift driving range to other Tesla owners — a feature that maps naturally onto the Lunar New Year gifting culture. Rather than sending a generic gift card, a Tesla owner can hand someone a physical (or digital) card that translates directly into kilometres of travel. It is a clever piece of market-specific product design.
The Commemorative Edition takes this a step further by bundling a limited-edition physical collectible — a magnetic bottle opener themed around Tesla's V4 Supercharger launch in China. Only 10,000 units exist, which gives the top-tier card genuine scarcity value beyond the charging credits themselves.
Purchase and Activation
Cards are available through the Tesla app or Tesla's official website in China. Activation must happen within 30 days of purchase — after that, the balance clock starts. The Commemorative and Enjoyable tiers give owners 180 days to draw down their kWh, while the Trial version runs for just 30 days after activation. Once active, usage is fully automatic: park, plug in at any Mainland China Supercharger, and the balance decrements accordingly.
🔭 The BASENOR Take
Timeline: Launched as part of the 2026 Lunar New Year Spring Update, with initial availability reported around early January 2026 and the program formally announced February 28, 2026.
Impact Level: Medium — significant for China-based owners, limited direct relevance for markets outside Mainland China.
Confidence: High — pricing and tier details corroborated by multiple independent sources.
Analysis: The Spring Charging Passport is a well-executed piece of regional marketing. Tesla faces intense pressure in China from domestic brands like BYD and NIO, many of which have aggressive charging perks and loyalty programs baked into their ownership experience. By building a Lunar New Year-specific product that taps into gifting culture AND creates a collectible scarcity item, Tesla is doing something smarter than a simple discount: it is generating social sharing, brand warmth, and repeat app engagement — all in one card. The Trial tier at ¥79 is a particularly sharp move; it lowers the barrier for curious owners who have never used a Supercharger bundle before, creating a funnel toward the higher tiers.
📰 Deep Dive
The Spring Charging Passport is not Tesla's first attempt at prepaid charging bundles globally, but the China execution stands out for its cultural specificity. Launching around the Lunar New Year — traditionally China's largest gifting season — the program converts charging credits into a socially shareable item. The V4 Supercharger-themed bottle opener collectible is limited to 10,000 units globally, meaning most buyers of the Commemorative Edition will receive a genuinely rare physical object alongside their 500 kWh of charging. That dual-value structure is unusual in the EV charging space.
From an infrastructure standpoint, the automatic deduction mechanic is worth noting. There is no scanning, no manual top-up, no app interaction required at the charger — the system reads the card balance associated with the vehicle's account and draws it down silently. For owners who charge frequently on long-distance trips through Mainland China's expanding Supercharger network, this removes a meaningful layer of friction and makes budgeting for charging more predictable.
The six-month validity window on the top two tiers is also generous. A Model 3 RWD owner purchasing the Commemorative Edition gets 500 kWh — enough for roughly 2,500 km of Supercharger-sourced travel — spread across 180 days. For an owner who uses Superchargers primarily for road trips rather than daily top-ups, that window is comfortably achievable. The Trial tier, at ¥79 for 50 kWh and only 30 days of validity, is clearly designed for first-time experiencers rather than heavy Supercharger users.
Whether a similar passport-style program appears in other markets remains to be seen. Tesla has run regional charging promotions in Europe and North America before, but nothing with this level of physical product integration. If the China rollout performs well in terms of app purchases and social sharing, expect variations in other high-priority growth markets before the end of 2026. For now, it is a China-exclusive benefit — and one that Chinese owners should evaluate based on their actual Supercharger usage patterns before the purchase window closes.





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