📌 UPDATE — February 25, 2026

Elon Musk has shared new details on how to get the most out of Grok Imagine, highlighting a workflow tip that many users may have missed: you can ask Grok directly to generate image and video prompts for you before feeding them into Imagine. This means Grok handles the descriptive heavy lifting — ideal for users who struggle to craft detailed visual prompts from scratch. Musk posted a demonstration image created entirely with Grok Imagine, then followed up with a guide explaining the prompt-generation feature, which has already drawn over 240,000 views. The ability to use Grok as a prompt assistant within the same X workflow adds a meaningful layer of creative automation not mentioned at launch.

Grok Imagine Is Live: Update Your App Now for AI Image and Video Generation

Elon Musk posted two rapid-fire announcements early Monday morning that together signal a meaningful leap forward for the Grok AI platform: a direct call to update the Grok mobile app, followed moments later by a showcase of Grok Imagine — xAI's generative image and video tool now rolling out to users.

▶ Watch Video on X

📊 What Changed

What Is Grok Imagine?

Grok Imagine is xAI's dedicated creative generation suite, initially launched in version 0.9 on October 5, 2025, and updated to version 1.0 on February 1, 2026. The 1.0 release added improved audio quality alongside its core visual capabilities. It supports:

• Text-to-image generation
• Text-to-video creation
• Image-to-video transformation
• Prompt-based video editing

The Grok Imagine API (focused on video generation) was separately released on January 28, 2026, for developers. Today's announcement brings these capabilities front and center in the consumer app.

▶ Watch Video on X

🚦 Owner's Action Plan

1. Open your app store. Go to the App Store (iOS) or Google Play (Android) and search for Grok.
2. Tap Update. The latest Android build was pushed on February 21, 2026. iOS users should check for a matching update available now.
3. Check your subscription tier. Grok Imagine and the Grok 4.2 model are currently available to premium subscribers only. Free-tier users will have limited access.
4. Explore Grok Imagine. Once updated, look for the image/video generation option within the Grok interface. Try a text-to-image prompt to verify the feature is active on your account.
5. Tesla vehicle users (Europe): If your vehicle received the 2026.2.6 OTA update (rolled out around February 20, 2026), Grok is now integrated into your car. The app update on your phone keeps your mobile experience in sync with what Grok can do in-vehicle.

⚠️ Known Issues & Context

Image generation on Grok has had a complicated recent history. In early January 2026, xAI restricted image generation for most users following widespread concerns about misuse of the tool to produce explicit and violent content. As of today, image generation capabilities remain gated behind a paid subscription — a deliberate guardrail xAI has kept in place.

Elon Musk has stated publicly that users attempting to use Grok for illegal content generation will face the same consequences as if they had directly uploaded illegal material. xAI is clearly aware of the risk surface here, and the premium-only restriction is part of how they're managing it.

📰 Deep Dive

The timing of this announcement is notable. xAI was acquired by SpaceX on February 2, 2026, consolidating Musk's AI ambitions under a single corporate umbrella. Grok Imagine's consumer-facing push comes just weeks after that structural change, suggesting the new organization is moving fast to ship product.

The underlying model powering today's update, Grok 4.2, is also a meaningful step up. According to background research, it features a four-agent architecture and cuts hallucination rates by 65% compared to prior versions — following on from Grok 4.1 Beta, which had already reduced hallucinations from 12.09% to 4.22%. For users relying on Grok for information tasks, that reliability improvement is arguably more impactful day-to-day than image generation.

Looking further ahead, Grok 5 is projected for Q1 2026, with significantly expanded capabilities including native multimodal processing across text, images, video, and audio. Musk has suggested there is a growing probability that Grok 5 achieves artificial general intelligence benchmarks — a bold claim, but one that places Grok Imagine in a larger trajectory: xAI is not just building a chatbot, but a full creative and reasoning platform.

For Tesla owners specifically, Grok's integration into European vehicles via the 2026.2.6 update means this AI is no longer just on your phone — it's in your dashboard. Each major Grok update from here forward has direct implications for the in-car experience, making it worth staying on top of app updates even if you're not a power AI user.